Snapshot Team and individual fitness and sports activities are growing significantly across the globe. With a significant rise in celebrity endorsements for fitness and sportswear, the global market for sports and fitness clothing is expected to rise at a significant momentum. The leading manufacturers and vendors in this field are hiring famous sportspersons, athletes, and celebrities in order to promote their products and launch advertising campaigns.
Sports apparel market are mainly worn during workout sessions or while playing sports. Sports apparel are designed to provide comfort and agility during physical movements. The global sports apparel market has witnessed significant growth owing to growing health awareness and increasing fitness activities such as aerobics, swimming, running, and yoga among consumers.
The market is further supplemented by the increasing participation of women in sports and fitness activities. Based on geography, North America was the largest revenue-generating region in global sports apparel market in However, Asia-Pacific would be the leading revenue-generating region byowing to increasing disposable income and improving living standards in the emerging countries such as China and India.
However, availability of low quality and counterfeit products has restricted the growth of the global sports apparel market.
Numerous key players are operating in the global sports apparel market which include Nike, Inc. They have adopted various growth strategies to capture a larger market share and increase their customer base.
Product launches, partnerships and acquisitions are the prime growth strategies adopted by these companies to sustain the intense competition in the global sports apparel market. In JulyAdidas entered into partnership with Manchester United, one of the most successful and popular football clubs in the global, to promote its products globally.
This has helped the company to strengthen its market position in various geographies. Request Sample Pages Segment Review: The report analyses the sports apparel market based on end users, mode-of-sale and geography.
Based on mode-of-sale, the market is segmented into retail stores and online stores. Retail stores dominated the market in the market by mode-of-sale.
This is the most common channel of sale for market players. Favorable demographics and rising inclination towards trendy sports apparel have boosted the growth of the market.
Numerous companies are focusing on setting up retail and company owned stores to increase their product sale which led to the growth of this segment.
North America stands as the market leader in the sports apparel retail stores market however, Asia-Pacific is expected to grow at the highest growth rate. The future growth is expected to come from the online mode of sale which has witnessed a dynamic growth in the past few years owing to increased popularity and penetration of internet and availability of a wide range of products at a discounted price.
Get more information on this report: Rising propensity of consumers to buy comfortable clothing, which helps in proper workout session, has fostered the growth of sports apparel market. High spending capabilities of consumers has increased the sale of premium products.
Over the period, disposable income has witnessed growth in major economies of the global. Thus, increasing disposable income is one of the major growth factors of global sports apparel market.
Fitness conscious consumers Consumers have become more health conscious due to the work-related stress and lifestyle disorders. Working individuals opt for fitness regimes such as swimming, gym and running to remain healthy, and active in daily life.
Presently, majority of the individuals are investing their time in performing various fitness activities to keep themselves fit and healthy.
|Footwear Market Size, Share , Trends, Research & Industry Analysis||The word fashion instantaneously brings to mind a flash of colour with a dash of glamour.|
|Market Research Solutions||Footwear industry is growing at a steady pace since the past few years.|
|Why Allied Market Research||See Article History Fashion industry, multibillion-dollar global enterprise devoted to the business of making and selling clothes.|
|Key sectors of the fashion industry||The fashion industry is a global industry, where fashion designers, manufacturers, merchandisers, and retailers from all over the world collaborate to design, manufacture, and sell clothing, shoes, and accessories.|
This has created the demand for fitness and sports apparel among all age groups, thereby, fostering the market growth. The increasing demand of trendy fitness apparel by the middle-aged individuals segment has increased in the past few years. Such products help in increasing the popularity of a brand and improve its customer base.
Counterfeit products The sports apparel market offers lucrative potential of growth; however, the presence of fake and low-priced products restrict the growth of the market.Women's Clothing Manufacturing Industry Overview Excerpt from Women's Clothing Manufacturing Report Companies in this industry manufacture garments for women, girls, and infants made from purchased fabric and from fabric they produce themselves.
The report analyses the sports apparel market based on end users, mode-of-sale and geography. Based on mode-of-sale, the market is segmented into retail stores and online stores. Retail stores dominated the market in the market by mode-of-sale.
The report includes an in-depth footwear industry analysis, including information about current footwear market trends, such as high demand for stylish and trendy footwear among individuals of all age groups.
The fashion retail industry has a market value of several hundred billions of dollars, with the average price per product coming in at a healthy $19 .
This article will attempt to analyze the viability of the fashion retail industry as a whole, by means of a Five Forces analysis. Although the fashion industry developed first in Europe and America, today it is an international and highly globalized industry, with clothing often designed in .
Clothing Industry and Competitive Strategies Essay Words | 11 Pages. Clothing Industry and Competitive Strategies Introduction Clothing industry in the U.S is a big but very competitive industry.